Seducing the Guys with the Money: 7 Factors that Create a Desirable Business
Financial buyers (aka private equity firms and guys that look like them) have billions of dollars to purchase companies, making a sale to a financial buyer one of the top ways for mid-size business owners to get liquidity in their business (liquidity is a fancy way of saying cashing out / getting the benjamins / I’m rich, bitch!). Please note that every industry is different, so this will be most applicable for companies in consumer, industrial and services businesses. Media and technology companies sometimes have their own rules (especially on the profitability side- the other stuff is fairly standard across the board…).
Even if you are a smaller business, these guidelines can help you think strategically about what creates long-term value for a business. Use these as goals and guidelines as you grow your business. #1- Be On Top…
Who doesn’t like to be on top (minds out of the gutter, please)? Market leadership is a key desirability factor.
May 14, 2011
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Posted by Leo Jones
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